Transforming Parking Management at Vermella Broad Street: How ParkStash's Digital Solutions Optimize Space and Enhance Security

ParkStash has partnered with Vermella Broad Street in Newark, NJ, a Russo Development property, to modernize parking management with digital permits, automated enforcement, and optimized space utilization. By converting traditional permits into a seamless QR-based reservation system, the site efficiently manages parking for both retail visitors and resident guests. With 24/7 enforcement using license plate recognition, unauthorized parking is minimized, enhancing security and maximizing convenience. This innovative approach not only improves parking accessibility but also generates additional revenue, benefiting both the community and property management.